ActiveTrail is the world's friendliest email marketing platform, newsletter software and marketing automation software.
Tools
Add Group Member
Tool to add a member to a group in ActiveTrail. Creates a new contact or adds an existing contact to the specified group. Supports comprehensive contact information including names, phone numbers, addresses, dates, and custom extension fields. The API will not return errors if the contact is already in the group (idempotent operation).
Add Mailing List Member
Tool to add a member to a mailing list in ActiveTrail. Creates a new contact or adds an existing contact to the specified mailing list and groups. Either email or SMS must be provided.
Get Contact Growth
Retrieves daily contact growth statistics showing active (subscribed) and inactive (unsubscribed) contact counts over a specified date range. Use this to analyze contact acquisition trends and measure the growth of your subscriber base over time. Returns time-series data with daily breakdowns.
Create Or Update Group Member
Tool to create or update a member in a group. Use when you need to add a new contact to a specific group or update an existing member's details. The API will not return errors if the address is already in the group.
Create A New Group
Creates a new contact group in ActiveTrail for organizing and segmenting contacts. Groups are containers for contacts that allow you to: - Organize contacts by category, campaign, or segment - Target specific groups for email/SMS campaigns - Manage contact memberships independently The newly created group will be empty. Use the "Add Group Member" action to add contacts to this group. Returns the complete group details including the assigned group ID.
Create Campaign
Tool to create a new email campaign in ActiveTrail. Use when you need to create and return a new campaign for specific groups. The campaign can be configured as an A/B split test, E-commerce campaign, or a regular campaign. Campaign will be created in draft status unless is_sent is set to true.